Anatomy poster

Richard Branson Anatomy Poster

I was hired by Virgin Active to illustrate and design a satyrical anatomy poster, using an anatomical cross section of Richard Branson, founder of the Virgin Group of companies. To add whimsy and brand awareness to a typically clinical space, the interior designer, who was inspired by the sculptures of renowned artist Jason Freeny, commissioned this quirky illustration to be displayed in the biokineticist’s consultation rooms situated in their health club.

Satyrical Richard Branson anatomy poster with information pins surrounding the figure
The label copy on the printed item was made up of quotes that Richard Branson has made during his career, with each one appropriately connected to a related body part .

Full body pose displaying the cross cross section of the body.

Anatomy poster illustration detail
Close up details of the anatomy.

Biokineticist Framed anatomy poster mockup
The printed item was framed and place in the biokineticist’s consultation rooms situated in the health club.

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